💅 Having A Signature Look Literally Pays Off
Published by OOPSONLINE.IN · Source: The Economic Times · 1 min read · · Updated
😳 OOPS SAYS
So sticking to one single aesthetic isn't a fashion rut, it's actually a highly lucrative business strategy. Excuse us while we go monetize our decade-long commitment to wearing exclusively oversized hoodies.
What actually happened
In the social-media era, personal style has become a valuable business asset for celebrities and influencers. Authentic, recognisable fashion identities can generate massive media value, attract brand partnerships and help luxury labels enter Indias market.
Key points
- In the social-media era, personal style has become a valuable business asset for celebrities and influencers.
- Authentic, recognisable fashion identities can generate massive media value, attract brand partnerships and help luxury labels enter Indias market.
Summary based on data provided by The Economic Times. Full article available at the original publisher.
- #business
- #winning
- #brands