🏏 ET World Leaders Forum
Published by OOPSONLINE.IN · Source: The Economic Times · 1 min read · · Updated
What actually happened
JioStar vice chairman Uday Shankar said sports, particularly cricket, has been a major investment for the company, helping it build a digital audience of 600 million monthly active users. However, he said soaring cricket media rights costs have made the business increasingly difficult.
Key points
- JioStar vice chairman Uday Shankar said sports, particularly cricket, has been a major investment for the company, helping it build a digital audience of 600 million monthly active users.
- However, he said soaring cricket media rights costs have made the business increasingly difficult.
Summary based on data provided by The Economic Times. Full article available at the original publisher.
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- #world
- #leaders